Number of the Week: 44.6%
44.6% – Percentage of pre-rolls sold that were purchased by millennials The popularity of cannabis pre-rolls has been growing, and that trajectory is primarily being driven by one demographic cohort: millennials. As of September, millennials were responsible for nearly half (44.6%) of all pre-roll purchases. Gen X was a distant second, accounting for about 24.3% […]
Infused beverages lead Election Day marijuana product sales spike
Marijuana product sales jumped nearly 6% on Election Day compared to the previous three Tuesdays, according to Seattle-based cannabis industry analytics provider Headset. Nearly every product category experienced an increase in sales in the 15 regulated U.S. marijuana markets tracked by Headset. THC-infused beverages were the product of choice for many cannabis consumers on Election […]
How to capitalize on the Green Wednesday cannabis sales rush
(This is a contributed guest column. To be considered as an MJBizDaily guest columnist, please submit your request here.) Harrison Bard (Contributed photo) New data reveals significant growth in cannabis sales during key shopping days, particularly Green Wednesday (the day before Thanksgiving) and the entire holiday week in general. According to Jane Technologies, sales on Green Wednesday 2023 […]